Mars Digital Media
Last Updated: August 8, 2026
Mars Digital Media (“Mars Digital,” “we,” “us,” or “our”) respects your privacy and is committed to protecting personal information collected and processed through our website, affiliate network, performance marketing services, publisher and advertiser relationships, and related Services.
This Privacy Policy explains what information we collect, how we use it, when we share it, how we protect it, and the privacy rights available to you.
1. INFORMATION WE COLLECT
Depending on how you interact with Mars Digital, we may collect:
Information You Provide
- Name
- Company name
- Job title
- Email address
- Phone number
- Business address
- Website or domain information
- Account information
- Payment and billing information
- Tax and invoicing information
- Communications and correspondence
- Other information you voluntarily provide
Information Collected Automatically
When you use our website or Services, we may collect:
- IP address
- Browser and device information
- Operating system
- Approximate location
- Pages viewed and website interactions
- Referral and traffic-source information
- Campaign information
- Cookies and tracking identifiers
2. AFFILIATE AND PERFORMANCE TRACKING
As a performance marketing network, Mars Digital may use cookies, pixels, tracking links, click IDs, conversion IDs, server-to-server tracking, and similar technologies to:
- Attribute traffic to Publishers;
- Track clicks, leads, sales, registrations, and other conversions;
- Calculate commissions;
- Measure campaign performance;
- Validate transactions; and
- Detect fraudulent or invalid activity.
Where required by applicable law, we obtain consent before using non-essential cookies or tracking technologies.
3. HOW WE USE INFORMATION
We may use personal information to:
- Operate and manage our Services;
- Create and manage Publisher and Advertiser accounts;
- Review applications;
- Manage affiliate campaigns;
- Track referrals and conversions;
- Calculate and process commissions;
- Communicate with Publishers, Advertisers, and Partners;
- Provide customer support;
- Prevent fraud and abuse;
- Maintain network and system security;
- Analyze and improve our Services;
- Send permitted business or marketing communications; and
- Comply with legal, regulatory, tax, and contractual obligations.
4. GDPR AND UK GDPR
Where the EU GDPR or UK GDPR applies, we process personal data using an appropriate lawful basis, including:
- Contract — to provide Services and manage Publisher or Advertiser relationships;
- Legitimate interests — including fraud prevention, security, analytics, business administration, and Service improvement;
- Consent — where legally required, including certain cookies and marketing activities; and
- Legal obligations — where processing is necessary to comply with applicable law.
Your Rights
Depending on applicable law, you may have the right to:
- Access your personal data;
- Correct inaccurate information;
- Request deletion;
- Restrict processing;
- Object to certain processing;
- Request data portability;
- Withdraw consent; and
- Object to certain direct marketing activities.
To exercise your rights, contact:
Privacy Email: [Insert Privacy Email Address]
We may request information to verify your identity before processing a request.
5. CALIFORNIA PRIVACY RIGHTS — CCPA/CPRA
This section applies to California residents where the CCPA/CPRA applies.
California residents may have the right to:
- Know what personal information we collect and how it is used;
- Request access to personal information;
- Request correction of inaccurate information;
- Request deletion of personal information;
- Opt out of the sale or sharing of personal information;
- Limit certain uses of sensitive personal information where applicable; and
- Receive equal treatment when exercising privacy rights.
Categories of Information
Depending on your interaction with us, we may collect:
- Identifiers and contact information;
- Business and professional information;
- Internet or network activity;
- Commercial or transaction information;
- Approximate geolocation;
- Online identifiers; and
- Inferences derived from interactions with our Services.
6. DO NOT SELL OR SHARE MY PERSONAL INFORMATION
California residents have the right to opt out of the sale or sharing of personal information as defined by the CCPA/CPRA.
Mars Digital does not sell personal information for monetary consideration in the traditional sense. However, certain advertising, analytics, attribution, or tracking activities may constitute “sale” or “sharing” under California law depending on the circumstances.
California residents may submit an opt-out request through:
Email: [Insert Privacy Email Address]
Privacy Request Form: [Insert Privacy Request URL]
Do Not Sell or Share: [Insert CCPA Opt-Out URL]
Where required, Mars Digital will recognize applicable browser-based privacy signals such as Global Privacy Control (GPC).
7. PUBLISHER AND ADVERTISER DATA PROCESSING
Publisher Responsibilities
Publishers are responsible for ensuring that their collection and use of personal information complies with applicable privacy laws.
Publishers must:
- Maintain appropriate privacy and cookie notices;
- Obtain consent where required;
- Use tracking technologies lawfully;
- Maintain appropriate security measures;
- Respect applicable user privacy rights; and
- Notify Mars Digital of relevant data breaches affecting Mars Digital campaign data where required.
Advertiser Responsibilities
Advertisers are responsible for ensuring that their collection and processing of personal information through their own websites, applications, and systems complies with applicable law.
Advertisers must:
- Provide appropriate privacy notices;
- Obtain required consent;
- Maintain lawful tracking practices;
- Maintain reasonable security measures;
- Respect applicable privacy rights; and
- Notify Mars Digital of relevant privacy or security incidents where required.
Mars Digital’s Role
Depending on the processing activity, Mars Digital may act as a controller/business or as a processor/service provider on behalf of an Advertiser, Publisher, or other business partner.
Where Mars Digital acts as a processor/service provider, we will:
- Process personal information for authorized business purposes;
- Maintain appropriate security measures;
- Limit access to authorized personnel;
- Maintain confidentiality obligations;
- Use appropriate subprocessors;
- Assist with applicable privacy requests where reasonably required;
- Assist with data-breach obligations where applicable; and
- Delete or return information where required by contract or law.
Where required, the parties may enter into a separate Data Processing Agreement (DPA).
8. SHARING OF INFORMATION
We may share personal information where necessary with:
- Advertisers and Clients;
- Publishers and Affiliates;
- Hosting and technology providers;
- Analytics and tracking providers;
- Payment and accounting providers;
- Fraud-prevention and security providers;
- Professional advisors; and
- Government authorities or regulators where legally required.
We do not share personal information except for legitimate business, contractual, operational, legal, or other permitted purposes.
9. INTERNATIONAL DATA TRANSFERS
Mars Digital may work with Advertisers, Publishers, service providers, and business partners located in different countries.
Personal information may therefore be processed internationally.
Where required by applicable law, we will use appropriate safeguards for international transfers, including applicable adequacy mechanisms, Standard Contractual Clauses, UK transfer mechanisms, or other lawful safeguards.
10. DATA SECURITY AND RETENTION
We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, misuse, alteration, disclosure, or destruction.
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including business, contractual, accounting, fraud-prevention, and legal requirements.
When information is no longer required, we may delete, anonymize, or securely dispose of it.
11. COOKIES
We may use cookies and similar technologies for:
- Essential website functionality;
- Security;
- Analytics;
- Affiliate attribution;
- Conversion tracking;
- Performance measurement; and
- Marketing.
Where required, users will be provided with appropriate cookie choices.
Cookie Settings: [Insert Cookie Preference Center URL]
12. THIRD-PARTY WEBSITES
Our Services may contain links to third-party websites, Advertisers, Publishers, or platforms.
Mars Digital is not responsible for the privacy practices of third parties. Users should review the applicable third-party privacy policies before providing personal information.
13. CHILDREN’S PRIVACY
Our Services are primarily intended for businesses, Publishers, Affiliates, Advertisers, and adult users.
We do not knowingly collect personal information from children where prohibited by applicable law.
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy to reflect changes to our Services, business practices, technology, or applicable laws.
The “Last Updated” date at the top of this Policy indicates when it was most recently revised.
Where required by law, we will provide additional notice or obtain consent for material changes.
15. CONTACT US
For privacy questions, data protection requests, GDPR/UK GDPR requests, or CCPA/CPRA requests, please contact:
Mars Digital Media
Privacy Email: [Insert Privacy Email Address]
Registered Address: [Insert Registered Business Address]
Website: [Insert Website URL]
California Privacy Requests: [Insert Privacy Request URL]
© 2026 Mars Digital Media. All Rights Reserved.
